American eyewear brand DITA is inspired by the retro and nostalgic rock styles from the 50s and 80s.
DITA Eyewear is founded in 1995 in Los Angeles by Jeff Solorio and John Juniper. Japanese-American designer Tommy O'Gara then has led the brand as the design director in 2000. DITA’s frame is handcrafted in Japan with one of the highest grade of β-titanium to enhance stability. The frames are light, durable and extremely flexible.
Each collection is finished with precious metal such as gold, white gold or 18K gold and platinum to add a sense of luxury and elegance. It is loved by international celebrities such as Angelina Jolie, Justin Bieber, Beckham and Brad Pitt.